Introduction notes

An introduction note turns “who will see this explanation first” into sentences that can be checked. It is not a media contract, and it does not report numbers we were not given.

We can write

  • A plain description of the audience, promises already present in the text, and sentences that go past what you can show.

We do not

  • We do not guarantee installs, signups, or revenue, buy incentivized installs, or operate accounts.

Please include

  • The introduction you have, the kind of person you want to address, and the results you do not want stated as if they already happened.

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